Senior Marketing Data Analyst

Who are we and why should you join us?

• We help people change their lives. BetterHelp is the world s largest therapy service. We set out on a mission to provide everyone with easy, affordable, and private access to professional counseling: anytime, anywhere. To date, our network of over 15,000 licensed, accredited, and board-certified therapists have assisted more than 1,000,000 people. Every month, our secure website and mobile app facilitate over 5,000,000 messages, chats, voice calls, and video sessions that help people face life s challenges.
• We re taking mental healthcare to the next level. We combine clinical care, cutting-edge technology and data-driven product development to constantly learn, iterate, and improve. We are relentless in our pursuit of better, always questioning the status quo and discovering new ways to get things done and serve our members.
• We are a community that grows together - both professionally and personally. Even with our exponential growth, our team is kept agile and nimble, allowing you to have a huge impact and carve your own path from day one. We invest in our team s well-being and professional development because we know that business and individual growth go hand-in-hand. You will move fast, remain flexible, and be challenged every day. Join us!

What are we looking for?

BetterHelp is looking for a smart, ambitious and analytical Senior Marketing Data Analyst / Data Scientist to be responsible for our paid advertising data analysis with the goal of growing our members. This role is all about growth and optimization achieved by leveraging data to make actionable decisions. This individual will also take part in setting the overall marketing strategy by providing feedback and actively sharing data, results and ideas.

What will you do?

• Proactively seek, identify and evaluate innovative opportunities for marketing growth and improvement through data analysis
• Be the owner of marketing attribution driving multi-million dollar decisions
• Continually strive for higher volume and margins with ongoing optimization
• Slice and dice an enormous amount of complex data into meaningful conclusions that can be turned into actionable decisions
• Maintain steady high performance by frequently monitoring campaign results and promptly respond with appropriate adjustments
• Collaborate actively with marketing, product, provider network, designers and engineers to drive growth and optimization
• Analyze various algorithms, techniques, and statistical models for predictions in a dynamic data environment
• Optimize the landing page and funnel experiences to improve traction and conversion
• Enjoy great teamwork, have lots of fun, and take pride in building a world-class product that makes a difference in people's lives

What will you NOT do?

• You will NOT worry about runway, cash left, or how much time we have until the next round. We have the startup DNA but we're fully backed and funded, all the way to success.
• You will NOT be confined to your job. You will get involved in product, marketing, business strategy, and almost everything we do.
• You will NOT be bogged down by office politics, ego, or bad attitude. Only positive, pleasure-to-work-with people allowed here!
• You will NOT get yourself burned out. We work hard but we believe in maintaining sustainable work/life balance. Really

Requirements

• BSc/MA in a quantitative discipline such as Statistics, Math, Economics, or Engineering
• 1-3+ years of experience in marketing analytics roles
• Ability to analyze an enormous amount of complex data, and deliver meaningful conclusions that can be turned into actionable decisions
• SQL Expert
• Knowledge of statistics (P-value, significance, correlation vs. causation)
• Ability to proactively seek, identify and evaluate new innovative opportunities for campaign growth and improvement
• Great grasp of numbers with love for data and analytics
• Tech savvy
• Excellent communication (oral and written), attention to detail, time management and organizational skills

Bonus (great to have but not required):

• Coding experience
• Managing Paid Media Campaigns (Facebook, SEM, etc)

Benefits

• Competitive salary & equity compensation
• Excellent health, dental, and vision coverage
• 401k benefits with employer matching contribution
• Ridiculous perks program
• Office in the heart of downtown Mountain View, a three-minute walk from Caltrain
• Commuter benefits, FSA accounts, and Employee Stock Purchase Programs
• Building something that matters - loved by the people and admired by the press
• Any piece of hardware or software that will make you happy and productive
• Awesome people to work with
• Nothing to slow you down
• Helping people live a better life, every day